Not counting Skin Radio 1340AM and Y-Rock on XPN HD-2, this is the first alternative rock station in Philadelphia since Y-100 went off the air in February 2005. Why not count Skin Radio? -- because they're on AM, which is dumb for any music station. Why not count Y-Rock? --because no one has HD Radio (although they still sound great on the Internet stream).
Apparently ClearChannel moved the Hispanic dance format to WDAS 1480AM to make room on the FM dial for this. I've been listening to the Internet stream for just a couple minutes now, and I'm still withholding judgement until they get some real people on the air in a couple days/week. Don't get your hopes up, though: bets are that they'll just continue to automate their playlists. And it's ClearChannel (fuck them), which means don't expect very much variety from their rotation. It sounded pretty bland up until a minute ago when they started playing some old Gorillaz track -- they allegedly played "The Ramones - Do You Remember Rock and Roll Radio" as their first track.
It might turn out to be complete shit, but it's enough for me to bump something else off of my car's presets -- maybe I'll get rid of the WPVI simulcast. No more Jeopardy when I'm driving around aimlessly every night at 7PM!
"Your alternative to radio status-quo: Radio 104.5"
Oooh -- edgy AND imaginative!
Head over to my new hangout at radio-info.com where the Philadelphia forum heard this as soon as it went live and promptly posted five different threads about it.
